Your Guide to CES 2026: What to Expect from LG, Samsung, and Hisense

The company's spec sheet lists when the dust settles on the CES 2026 stage, expect LG, Samsung, and Hisense to unveil some of the most exciting-and potentially premium-innovations in consumer technology. The real question is: will these new gadgets live up to the hype?

As the tech world gears up for the annual Consumer Electronics Show in Las Vegas, taking place from January 6 to 9, 2026, all eyes will be on the latest breakthroughs from major players LG, Samsung, and Hisense. Each company promises to showcase ambitious technology and new products, hinting at potentially lucrative shifts in the marketplace. If you’re shopping for the latest and greatest, here’s what you need to know ahead of CES.

LG's Alluring Innovations

LG aims to steal the show with its theme "Innovation in Tune with You." Among the star attractions will be LG's first Micro RGB TV, a massive 100-inch model poised to outshine current mini LED technology. While price tags remain under wraps, anticipate costs reaching well into the thousands, given the premium features.

On the appliance front, LG will unveil a standout: CLOiD, a humanoid home automation robot designed to assist with everyday chores-assuming it delivers on its automation promises. Additionally, don’t overlook their Dolby-powered modular audio system, which is also likely to come with a hefty price tag.

Samsung's Sneak Peek

Samsung is seizing the spotlight with its Sunday night keynote at the Wynn Hotel, confident it will impress with updates to its innovative product line, including a long-awaited version of the Ballie robot. After missing its anticipated launch in 2025, tech enthusiasts will remain skeptical until proven otherwise.

Confirmed innovations include micro RGB TVs ranging from 55 to 115 inches, leading the charge in color and display quality. Samsung is also promoting its Bespoke AI appliances, which aim to personalize user experiences but may present unexpected setup complexities or subscription costs.

Hisense's Competitive Edge

Rounding out the trio, Hisense is set to present its strategy on January 5, focusing on its RGB TV developments, which compete directly with LG and Samsung. While prices for Hisense's new offerings remain undisclosed, they are expected to provide a more budget-friendly alternative to their high-end competitors, particularly in the mini and micro LED segment.

With new leadership in place, Hisense aims to rebound with fast-tracked concepts while showcasing its strength in the appliance and HVAC markets-justifying its presence at CES despite its budget-oriented beginnings. The company will also discuss the critical differences between mini and micro LED technologies.

Constraints and tradeoffs

• Expensive price points for premium displays

• AI features may require additional subscriptions

• Early adoption risks with new technologies

Verdict

Stay tuned for the latest CES innovations, but be mindful of the price tags and actual usability before splurging on new gadgets.

As CES 2026 approaches, keep an eye on the pricing and real-world usability of these tech marvels. While the innovations are sure to be eye-catching, ensure they align with your budget and lifestyle before rushing into a purchase or committing to subscriptions.

Key numbers

• 2026 w (mentioned in How to watch the LG press conference at CES 2026)

• 100 inches (mentioned in How to watch the LG press conference at CES 2026)