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SUNDAY, AUGUST 2, 2026
Consumer TechLegacy Report1 recorded source

REI Anniversary Sale slashes premium watch prices

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REI's Anniversary Sale slashes premium multisport watch prices. Garmin's Fenix 8, a premium multisport watch with long battery life and on-device assistance, is a centerpiece of the event. On the 43mm model, Amazon lists it at $749.99, down from $999.99; larger variants show sale prices around $849.99 after an initial $1,099.99 price, with listings at Walmart and REI reflecting the same discount tier. The price spread across retailers highlights the competitive push to grab high-end outdoor tech during the sale window.

The Amazfit Active 2 represents the bargain tier of the lineup, yet still carries notable features for outdoor enthusiasts. The product is listed at $99.99 with a sale price of $89.99 at Best Buy, and $84.99 at REI and Target. Readings on this model emphasize health tracking and GPS capability at a sharply lower price point, making it a tempting add-on for casual hikers or first-time smartwatch users.

Garmin's Venu 4 is pitched as a gateway option for the typical athlete and is on sale across REI, Amazon, and Best Buy, reinforcing REI's strategy of layering discounts on recognizable fitness wearables. While the listing notes the model is “on sale” and available from major retailers, exact sale prices vary by size and retailer, illustrating the common practice of cross-store promotions during Anniversary Sales.

The sale also calls attention to satellite communication gear with a caveat. The last-gen InReach Mini 2 might require a subscription to use, a reminder that the device’s ongoing service costs can affect total ownership price beyond the upfront device price. Retail pages typically separate device price from service costs, underscoring the importance of factoring ongoing fees into any deal.

In addition to product discounts, REI also fronts a membership incentive: 20 percent off one full-price item or one REI Outlet item with code ANNIV26, benefiting members who pay for a lifetime membership of $30. The sale runs through May 25, offering a finite window to lock in savings on big-ticket gear and accessories across the store.

Practical takeaways for shoppers: 1) Deep discounts on high-end watches can deliver real value, but compare across three major retailers to catch the best price, since the same model may land at different levels depending on size and retailer. 2) The 20 percent member discount is meaningful, yet applies to only one full-price or REI Outlet item, so plan around a single big purchase to maximize impact. 3) Beware ongoing costs with devices like the InReach Mini 2; the device price may be enticing, but subscription fees can quickly tilt total cost. 4) End-date awareness matters: the May 25 cutoff means today’s dialed-in deals may disappear quickly, so budget-conscious buyers should map their needs against the timing.

Sources & methodology
  1. Here are 40 of our favorite deals from REI’s massive Anniversary Sale
    theverge.com / Independent source / Published MAY 16, 2026 / Accessed MAY 16, 2026

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